Behavioral tracking capabilities to capture both known and unknown behavior data from site visitors.
OverviewBack to top
Track onsite behavior of anonymous and known visitors, create 360 degree profiles, and trigger automated emails based on a customer's onsite behavior with Windsor Circle's Behavioral Track & Trigger Suite.
Windsor Circle’s advanced behavioral tracking capabilities also allow retailers to capture both known and unknown behavior data from site visitors. This valuable data can then be used to power additional automated campaigns.
This offering is only available to merchants using Windsor Circle. Annual subscriptions to our Behavioral Track & Trigger suite ranges from $5,000 - $15,000 a year depending on your of annual orders. Your subscription includes guaranteed integration between Magento and your preferred activation platform, predictive analytics, assistance launching behavioral track & trigger, access to a wealth of best practices and customer retention know-how.
What We Track
- Product detail pages viewed
- Product categories viewed
- Site search details for product or category
- Number of times a product was viewed (aggregated)
- Product(s) added to the shopping cart
These activities are then assigned to a customer’s profile. Once the customer submits their email address, you’re able to use this behavioral data to ensure that the emails you send them are relevant to their interests.
Hundreds of Magento merchants use Windsor Circle to grow customer value through predictive lifecycle and retention marketing.
Browse Abandonment: Turn Site Views into Revenue
Windsor Circle’s Browse Abandonment Triggers allow retailers to convert more site visits into purchases from customers they would have normally missed. Browse Abandonment campaigns allow retailers to target visitors who browse their website, but do not put products into the cart or make a purchase. Sellers are able to automatically target and re-engage visitors with relevant, personalized, and timely messaging to bring them back to complete the purchase.
Smarter Product Recommendations
Using our advanced data science capabilities, you can dynamically serve subscribers and customers emails with the actual products or product categories they viewed on your site. You also have the option to dynamically include product recommendations based on their prior shopping behavior.
Interested in learning more? Check out a demo of our Behavioral Track & Trigger Suite. Email us at: email@example.com or call 877.848.4113
Windsor Circle's Predictive Marketing platform helps retailers grow repeat sales by putting the right message in front of their customer at the right time. Our platform models customer behavior to determine the key triggers for driving repeat sales. Using these insights, our platform automates 1:1 messaging and optimizes email cadence through our client's preferred activation platform or ESP.
Release NotesBack to top
- Compatible with Open Source (CE) : 2.0 2.1
- Compatible with Commerce using on prem (EE) : 2.0 2.1
- Stability: Stable Build
This version supports detecting customer website behavior tracking on your Magento 2 platform and triggers a series of personalized communications.