OverviewBack to top
Developed by Magento professionals at Sparsh technologies, the Magento 2 extension allows adding Facebook Pixel code in your store to track your visitors, events, and the effectiveness of your Facebook ads.
To use the extension, all you require having is a Facebook Pixel ID, and if you don’t then try creating one. Go to the pixels tab and click on creating a pixel, do not forget to read how the pixel works, add your pixel name, enter your website URL to check for easy setup options and click continue. Also, one can track events with the extension, Facebook starts to log data based on user activity on your store like visiting pages, add to wish list, purchase search and so more.
Account & Pricing
To use this extension you need to have a Facebook Business Account. You can create one here which is free. Moreover, this extension is for analytic purposes only and free for that. However, if you want to run advertising campaigns then additional charges may apply.
- Enable/Disable from the backend
- Track your visitors’ events
- Track Purchases
- Track Add To Wishlist events
- Track Product Views
- Track Category Views
- Track Searches
- Individual Facebook Pixel ID can be used for different stores
- Possibility to enable or disable individual page view events
Expand The Event Tracking Section
The extension even allows store owners to expand the section where you can disable pageview or view product content, view category, purchase, add to wishlist, track search data events.
Verify Facebook Pixel Setup
Of course, one does require having a chrome web browser and then installing a Facebook pixel helper. Try adding the extension in the pop-up and check the pop-up to see any Facebook pixels found on that page, and whether they’ve been set up successfully.
Any help regarding extension can be accessed from
We do have prepared an extension demo here for your more information.
In case you need help from our support, feel free to contact us.
Technical SpecificationsBack to top
Adobe Commerce platform compatibility
Open Source (CE): 2.3 (current), 2.4 (current)
Commerce on prem (EE): 2.3 (current), 2.4 (current)
21 October, 2020
Extensions, Reporting & Analytics
Quality ReportBack to top
All tests were conducted on the latest versions of Adobe Commerce that existed for the compatible release lines at the moment of the extension submission. Latest versions of all other software were used, as applicable.
Release NotesBack to top
- Compatible with Open Source (CE) : 2.3 2.4
- Compatible with Commerce on prem (EE) : 2.3 2.4
- Stability: Stable Build
- Compatibility support for Magento 2.4
- Compatible with Open Source (CE) : 2.3
- Stability: Stable Build
The first version of the Magento 2 Facebook Pixel extension by Sparsh Magento Development Team.
SupportBack to top
The best place to start if you need help with a specific extension is to contact the developer. All Adobe Commerce developers have both a contact email and a support email listed.Contact Vendor