Magento Platform
Open Source (CE)
2.0, 2.1, 2.2, 2.3
Commerce using on prem (EE)
2.0, 2.1, 2.2, 2.3
Extends Page Builder

Tech Specifications

Current Version:
Stable Build
14 October, 2019
Extensions, Content & Customizations, Personalization & Experience Management
Supported Browsers:
Chrome Linux: 42, 43, 44 Mac: 39, 44 Windows: 39, 40, 42, 43, 44 Firefox Linux: 31, 38, 39, 40, 41 Mac: 31, 38, 39, 40, 41 Windows: 31, 38, 39, 40, 41 Opera Linux: 7, 7.1, 8, 9 Mac: 7, 7.1, 8, 9 Windows: 7, 7.1, 8, 9 Safari Linux: 7, 7.1, 8, 9 Mac: 7, 7.1, 8, 9 Windows: 7, 7.1, 8, 9 Edge Windows: 42 IE Windows: 10, 11, 8, 9
License Type:
Open Software License 3.0 (OSL-3.0)


PureClarity is an extremely competitive AI-based eCommerce personalization platform that increases online revenue by 26% with personalized real-time AI recommenders, personalized merchandising, and personalization within email and searches.

Other Extensions by PureClarity


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PureClarity, a Magento Technology Partner, is the leading AI-based eCommerce personalization platform proven to increase online revenue by 26% with Personalized real-time AI Recommenders, Personalized Marketing Campaigns and Personalization within Email and Search. Offering extremely competitive pricing with all personalization features included in the price, PureClarity is one of the few marketplace providers to truly provide real value in the personalization arena.

PureClarity is designed to provide a highly personalized visitor experience that will increase sales conversions and build customer loyalty. Through its powerful real-time AI, PureClarity analyses visitor behavior at three different levels to present highly targeted products, banners, promotions and offers relevant to each customer segment. PureClarity customers will benefit from a large number of features that will enable them to provide a highly personalized customer buying experience regardless of the amount of customer data they currently hold both on their websites and also within their search and email marketing campaigns.

PureClarity's AI recommender engine ensures the correct recommender is delivered at the right time in the right place and ensures 99% no duplication of product. In addition, PureClarity allows customers to create as many customer segments as required to meet their business needs. We have a team of eCommerce specialists servicing a wide range of clients and partners around the globe with offices in the UK - London and York and the USA – New York.


Account & Pricing

To get started you'll need to create a PureClarity Application Account by contacting our Support Team at support@pureclarity.com.

PureClarity offers an extremely competitive pricing structure based on the number of monthly page views. Pricing is fully scaleable and transparent. There are no set up fees and all features are included in the monthly fee. There is no long term contract required and a 14-day free trial is available to all businesses both B2B and B2C.


Key Features

  • Personalized and fully customizable recommendations using advanced AI and Big Data
  • Personalized recommenders within search and on the search results page based on the search term used
  • Intelligent AI recommender strategy which selects the most appropriate recommenders based on visitor behavior, visitor profile knowledge and location on site
  • Advanced customer segmentation platform - no limit to the number of customer segments you can set up
  • Targeted personalized campaigns showing relevant banners and promotions
  • Ability to add manual recommenders where needed
  • Personalization can be added to any zone on any page within your online store
  • Personalization within the email - integrates with your existing email service provider
  • Full insights and opportunities analytics
  • Integrates with your store in minutes
  • Fully customizable themes and features
  • Works for both B2C and B2B stores 


Additional Benefits

  • Extremely competitive pricing structure based on the number of monthly page views
  • The price will scale accordingly month to month
  • All features included in the monthly cost 
  • No setup fees 
  • No fixed contract 
  • PureClarity can work with any amount of data from day one 
  • Dedicated Onboarding and Support teams
  • Access to PureClarity Academy


Get Started With Official Guide

For installation instructions and more details, check out our official extension guide.


Request An Online Demo

Working directly with retailers, technology partners, and eCommerce solution partners, PureClarity offers a great solution for advanced eCommerce personalization.

Request an online demo today to find out PureClarity can help your business.


About PureClarity

PureClarity was founded for one purpose – to maximize sales for businesses that trade online. We found one mistake that almost every eCommerce business was committing – treating all customers as one.

The fact is that every customer is different and likes to shop in a different way has driven us to build a highly innovative technology platform that observes shoppers’ behavior online, creates personalized relevant experiences and helps B2B & B2C eCommerce businesses increase their revenue. Learn more at https://www.pureclarity.com.

Release Notes

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  • Compatible with Open Source (CE) : 2.1 2.2 2.3
  • Compatible with Commerce using on prem (EE) : 2.1 2.2 2.3
  • Stability: Stable Build
  • Description:

    Updating tracking js calls to use latest format.


  • Compatible with Open Source (CE) : 2.1 2.2 2.3
  • Compatible with Commerce using on prem (EE) : 2.1 2.2 2.3
  • Stability: Stable Build
  • Description:

    Added support for Customer Group pricing
    Improvements to server side login event tracking & product recommender sort order
    Improvements to user feed & product delta performance
    Added a welcome notification for new installations
    Renamed regions in config to be more meaningful


  • Compatible with Open Source (CE) : 2.0 2.1 2.2 2.3
  • Compatible with Commerce using on prem (EE) : 2.0 2.1 2.2 2.3
  • Stability: Stable Build
  • Description:

    Performance improvements and bugfix to ProductFeed and javascript initialisation.


  • Compatible with Open Source (CE) : 2.0 2.1 2.2 2.3
  • Compatible with Commerce using on prem (EE) : 2.0 2.1 2.2 2.3
  • Stability: Stable Build
  • Description:

    Initial release


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The best place to start if you need help with a specific extension is to contact the developer. All Magento developers have both a contact email and a support email listed.

Q & A

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