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The etracker solutions help you to get the most out of your visitor data without compromising data privacy and data sovereignty. The integration of web analytics with A/B-Testing, onsite personalization as well as e-mail remarketing and programmatic advertising enables consistent customer communications and thus particularly high campaign ROIs. Thanks to interfaces on all levels, the etracker tools can be perfectly integrated into your system landscape: structured raw data, aggregated reporting data, profile data of individual visitors, product recommendations, etc. right up to integrating testing functionality.