Facebook Shop Integration

by MexBs


Magento Platform
Open Source (CE)
2.1, 2.2, 2.3
Commerce using on prem (EE)
2.1, 2.2, 2.3

Tech Specifications

Current Version:
Stable Build
06 September, 2019
Extensions, Marketing, Advertising
Supported Browsers:
Chrome Linux: 42, 43, 44 Mac: 39, 44 Windows: 39, 40, 42, 43, 44 Firefox Linux: 31, 38, 39, 40, 41 Mac: 31, 38, 39, 40, 41 Windows: 31, 38, 39, 40, 41 Opera Linux: 7, 7.1, 8, 9 Mac: 7, 7.1, 8, 9 Windows: 7, 7.1, 8, 9 Safari Linux: 7, 7.1, 8, 9 Mac: 7, 7.1, 8, 9 Windows: 7, 7.1, 8, 9 Edge Windows: 42 IE Windows: 10, 11, 8, 9
License Type:


 Start selling on Facebook within a few simple steps 

Other Extensions by MexBs


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The extension helps you to set up a Facebook shop within a few steps. The extension works by uploading a feed of your Magento products to your Facebook shop. To start selling on Facebook, install the extension and create your Facebook shop using the comprehensive extension user guide. Afterward, use the extension to run the product synchronization that will upload your products to your Facebook shop or your Facebook Catalog.

Once set up, Facebook users can browse, like and share your products on Facebook. The user that wants to buy your product can select the product options directly in the Facebook shop. Afterward, he is sent directly to the Magento checkout, with the product in his cart. That creates a smooth buying experience and prevents cart abandonment. 

The Facebook shop is visible on both mobile and desktop. That is Facebook users can see your shop on all available devices: phones, tablets, computers, and others.

In addition to a Facebook shop, the extension helps you creating a Facebook Catalog in your Facebook Business Manager. The Facebook Catalog allows you to create and run Facebook Dynamic Ads to promote your products. The Dynamic Ads work with the Facebook Pixel that lets you track your ads performance and conversions. The Facebook Catalog also allows you to tag your products on Instagram. 


Account & Pricing

A free Facebook account and Facebook Business Manager account is required to use all features of this extension.


Key Features

Works On Mobile & Desktop Devices 

The extension integrates your Magento store with the Facebook shop. The Facebook shop is a native Facebook app. Therefore, it shows up on both mobile and desktop devices.


Sync Products With Facebook

The extension synchronizes your Magento products with the Facebook shop. That is, any product change on Magento will be reflected in your Facebook shop. That includes the product name, description, price, special price and all the other product fields that are available on the Facebook shop.


Select Product Options On Facebook

The extension makes it possible to display the options of the configurable product in the Facebook shop. That allows the customer to select the product options directly on Facebook, creating a smooth shopping experience.

When the customer selects the product options - the product image and the price change according to the selected options. That way the customer knows precisely what he buys, how it looks and how much it will cost. Note: Facebook only allows the following configurable product attributes for the product options – color, size, material, and pattern.


Sends Customer Directly To Magento Checkout

When the customer is ready to buy the product in the Facebook shop, he clicks “Checkout on Website.” That takes him to the Magento checkout with the product added to the cart (with the selected product options). That creates a smooth checkout experience, minimizing the chances of checkout abandonment.


Select Products Appearing In Facebook Shop

The extension lets you select the products that you want to be in your Facebook shop. For example, it can be useful if you believe that some of your products might not be appealing for Facebook users. In this case, you can select the products that you think that might interest the Facebook users. That will minimize the noise on your Facebook shop. It will focus the Facebook users attention on the products that they are more likely to buy.


Create Mappings To Facebook Fields

The extension allows you to create mappings between the Facebook product fields and the Magento product attributes. For example, you can create a different product description for the products in the Facebook shop. That can be important if your Facebook audience uses a different jargon than your Magento audience.


Schedule Feed Generation

The extension uses a feed file to synchronize your Magento products with your Facebook shop. It allows you to schedule the feed generation, or to trigger it manually at any time.


Browse Feed Generation Logs

The extension keeps the feed generation logs. You can browse them to see the following:  

  • Feed generation status
  • Feed generation date and time
  • Who triggered the feed generation (manually or by cron)  
  • Products that were added to the feed
  • Error messages were thrown (if any)
  • The store that the feed was created for

The logs are a great way to keep track of your feed health. They are also essential to have in the case that something goes wrong. It will can help you to track the issue down and to get useful insights about it.   


Works On Magento Multi-Store Setup

The extension supports Magento multi-store. That is, if your Magento has a multi-store setup, you can integrate each store with a different Facebook shop. The extension also allows you to generate different feeds per store. You can schedule feed generations per store at the same or different times, or generate the feed immediately for any specific store.


Additional Features

  • No monthly charges
  • Supports Facebook Dynamic Ads – once the Facebook catalog  is set up using the extension, you can start creating the Facebook Dynamic Ads
  • Supports Instagram Products Tagging - once the Facebook catalog is set up using the extension, and if you comply with the other Instagram requirements, you can turn on the Instagram Products Tagging feature.


Our Policy

  • 100% open source
  • Free installation
  • Free lifetime support
  • 25-day Refund Policy



Demo Facebook Page


Software Updates

By purchasing a license of the extension, you also get free software updates for a lifetime. We are already working on new cool features. And all this is free for you!



I have more questions, how can I contact you? You can send us questions/requests to sales@mexbs.com, or contact us through our contact form on the website. We will answer you as fast as possible!

Release Notes

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  • Compatible with Open Source (CE) : 2.1 2.2 2.3
  • Compatible with Commerce using on prem (EE) : 2.1 2.2 2.3
  • Stability: Stable Build
  • Description:

    Added new features:
    - Supports all configurable options
    - Supports custom options
    - Ability to resize the image to match Facebook shop dimensions
    - Auto-detect if the user came from Instagram, and if yes - redirect from child product to the parent product


  • Compatible with Open Source (CE) : 2.1 2.2 2.3
  • Compatible with Commerce using on prem (EE) : 2.1 2.2 2.3
  • Stability: Stable Build
  • Description:

    - Feature: if the child product is missing an image - use the parent product
    - Bug fix: if the special price didn't have a "to" date, it didn't work
    - tested for Magento CE 2.1, 2.2, 2.3, and Magento EE 2.1, 2.2, 2.3


  • Compatible with Open Source (CE) : 2.1 2.2
  • Stability: Stable Build
  • Description:

    First release of the Facebook Shop Integration extesnion


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The best place to start if you need help with a specific extension is to contact the developer. All Magento developers have both a contact email and a support email listed.

Q & A

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