Membership for Magento 2 is a customer retention tool. Fully equipped with useful features and flexible customizability, this module is going to enhance the number of loyal customers of your stores.
OverviewBack to top
Mageplaza Membership module helps store owners to increase the number of valuable longterm buyers and prevent competitors to steal away your customers. With all the features in the Membership module, any membership project can be applied appropriately according to stores intention. If you know how to creating a multi-membership level and adding numerous incentives suitably, this extension can be a valuable asset for the store. Membership can enhance customer experience and build customer loyalty.
- Create limitless membership products with ease
- Provide more privilege for Membership owners
- Add additional discount for higher membership level
- Add to a membership package with different levels of price
- Flexible to design membership card
- Works well with other modules from Mageplaza like One Step Checkout, Quick View - Ajax Cart, Name Your Price
Problems & Solutions
Benefits Of Membership To E-commerce Stores
Classify customers group clearly
The membership with different levels like Silver, Gold, Diamond can help to divide the customers to suitable customer groups. With this valuable information, the store can pay special attention to customers who contribute the most for store revenue. For customers who have a higher commitment, stores can add more benefits as a reward.
Improve average order value
The incentives generated from the membership will add extra value for customers significantly but reasonably. The amount of money saved from being a member can become an encouragement to purchase extra stores items. The amount of purchased product increase will boost the amount of value customer spend per order. After that, an increase in store turnover will take place.
Strengthen relationship with customers
Membership program can be the reason to motivate customers to keep coming back to stores and repeat the purchase instead of experiencing other store items. After that, from normal shoppers, they can become the store’s loyal customers.
Benefits Of Membership To Customers:
Gain benefits via membership
Unlike normal buyers, loyal customers will encounter numerous special offers like discounts, additional services. Hence, they will be favored by the stores with more attractive priorities.
Save time for shopping
When a customer was interested in a store product and wanted to use regularly, he or she can purchase the amount of product that can be used within 12 months instead of buying in small quantity for several times. Thus, it is a win-win situation for your store and customers. While customers can save a significant amount of time for shopping, your store can also receive turnover more quickly.
Enjoy the shopping process
As they rank higher in the membership program, they will feel like being highly appreciated by the stores and self-importance. The exclusive offers for the members will improve the customer experience as well as their satisfaction.
Examples Using Module In Several Types Of Business
Apply the application for membership for courses
From all around the world, courses of various categories have use membership as motivation for the learners. The most common and effective method for courses like language courses, business courses can offer a better price when students attend for more than two courses.
Apply the application of membership for fitness centers
Never in a fitness club have forgotten to offers a membership program. The stores can offer their loyal customers with appealing prices, special priorities or even free gifts for the membership package. For example, the stores can divide the level into Gold and Diamond members. The Gold members will able to join in Gym and Yoga while Diamond has higher benefits like gym yoga and swimming.
Apply the application of membership in gaming services
The gaming service can be another suitable business to apply membership strategy. Cards with a longer duration will offer gamers with extra benefits and discounts. For examples, Customers who use cards with a duration of 3 months can have a cheaper price with 20 percents discount while others who use a 2-day-card cannot receive this offer.
Apply the application of membership in film service
Customers who expect to experience television more frequent will have the chance to buy a package for membership for the cheaper price along with extra priorities. For example, when a customer uses a membership that lasts for 4 months, the buyers can approach with 100 foreign channels besides the original 50 channels.
Create Limitless Membership Products With Breeze
Mageplaza Membership module helps admins to create special products without any limitation in the number of items that can lead the customers to become loyal members of a certain membership group. Furthermore, it is simple for stores to add a new arrival product to become a membership item or pick an item that has already available in stores to suit the store campaigns and purposes. For instance, a customer who bought specifically items SKU 002 or 007 or 010 will be added to the Gold Membership Group.
Design Numerous Benefits To The Loyal Members
A customer at a certain level of membership will have suitable benefits. The owners can add multiple priorities to each membership ranks in the backend. For example, if a customer chooses to purchase the 6-month membership, they will have the privilege to use any fitness service at any club of this brand and also receive a 20 percents discount when buying exercise equipment. The benefits included in the membership strategy can become the motivation for purchasing behavior.
Move On To Higher Membership With Discount Price
Owners of the membership can upgrade to an upper package via Membership Dashboard on the front panel. With the condition that buyers current package have not expired, the customers are allowed to upgrade the membership level. Admins have full access to configure the price when customers choose membership at a higher level. Owners can choose to remain its original price or discount based on the remained time of customers at the current package.
Add Several Price Range For A Member Package
The membership package mostly aims to reduce the price to extend customer commitment. As a result, this feature of the Membership module can assists admins to divide prices differently in each package based on the period of usage. For instance, the owners can create 3 options in Gold membership package: $300 for 3 months, $250 for 6 months and $200 for 12 months.
Flexibly Customize Membership Cards
Admins can choose to display membership card image by uploading any images. The more appealing the images are, the more attention customers will draw on the membership package. In addition, by using it appropriately with eye-pleasing images and unique labels will be the best tool to make the customers decide to pay.
Manage Membership Easily
By organizing the information in a grid, the store can manage the plan easily.
Renew Membership Package
After the membership package expires, a renew button will appear to suggest customer continue to buy the package.
Place Membership At TopLink
When customer login, a link navigate to Membership Dashboard will be placed in the TopLink.
Set Approval Time For Membership
Admins can select to receive membership approval after the invoice is created or after the order is completed.
Use the snippet to view the membership page anywhere.
Full Feature List
For Store Admins
- Allow enabling/disabling Mageplaza module
- Admins can choose default group
- Admins can override membership
- Allow upgrading membership
- Choose Full or Deduct for cost upgrading
- Illustrates at the Toplink with membership dashboard
- Activate membership based on set time
- Activate/ Deactivate the Membership Page
- Choose Menu or Footer Links to display Membership Page Link
- Able to add Membership Page Link’s route
- Place membership Page Link anywhere by using available Snippet code
- Create a new Membership for a new customer group (from Customer Group setting)
- Allow setting active or inactive status for Membership status
- Allow setting each Membership package a level
- Allow setting each Membership package
- Allow setting the name for the membership
- Able to upload Membership card images
- Customize Membership card and add to cart button background color
- Admin can display on Membership page with sorted order
- Allow setting benefits for a specific Membership package
- Display the Members of store membership
- Display a Membership purchasing history
- Display data of a Membership history including customers, purchase date, activation date, membership packages, actions, duration
For Store Customers
- Have more advantages when joining in as Membership owner
- Renew Membership after it expires Renew membership package when it expires
- Upgrade Membership level
Release NotesBack to top
- Compatible with Open Source (CE) : 2.1 2.2 2.3
- Compatible with Commerce using on prem (EE) : 2.1 2.2 2.3
- Stability: Stable Build