Magento Platform
Open Source (CE)
2.0, 2.1

Tech Specifications

Current Version:
Stable Build
20 July, 2018
Extensions, Site Optimization
License Type:
GNU Lesser General Public License 3.0 (LGPL-3.0)


This free extension integrates Freshmarketer JS code with Magento. Gain deeper insights on site visitors’ behavior and optimize/boost conversions.


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Freshmarketer is an all-in-one conversion optimization tool that boosts your website conversions and enhances user experience. It comprises all the features you need to improve website conversions right from identifying your user behavior to helping you provide the best experience.

Freshmarketer extension provides you with all the features you need to improve website conversions right from identifying your user behaviour to helping you provide the best experience. 

By integrating Freshmarketer into your Magento store, you can optimize your website for better conversions. You can track and record how your visitors engage with your site, identify the reason for drop-offs, segment your audience to create personalized experiences and test pages to see what works and what doesn’t. With the Freshmarketer extension, you can also fix cart abandonment issues, eliminate distractions and improve user experience across all devices.

Account and Pricing:

To use Freshmarketer extension you will have to sign up to create your account. Once you sign up the extension is completely free to use for the next 30 days. You can then visit the pricing details page to purchase the product.


With Freshmarketer you can:

  • See where visitors click and scroll, using heat maps and scroll maps.
  • Watch and record the entire visitor journey in your store with session replays.
  • Create A/B tests and split tests to employ better page design and copy for increased conversions.
  • Create funnels to locate where visitors abandon your site and fix it.
  • Increase form conversions multifold with form analytics.
  • Engage with your visitors better using Polls and Feedback feature.
  • Design personalized experiences for website visitors.



Heat maps - See where and what your visitors click.

  • Track clicks on interactive elements.
  • Built-in click maps.
  • Analyze scrolling patterns with the help of scroll maps.
  • Get real-time reports.
  • Device specific heat maps.

Session Replay - Stop taking chances. See what your visitors really do.

  • Advanced session replay player with a variety of control options
  • A wide range of targeting options
  • Enhanced data security
  • Exclusive API’s

A/B Testing - Increase conversion rate with better page design.

  • Intuitive visual editor
  • Integrated heat maps
  • Goal-based experiments
  • Advanced targeting option
  • Segment results with built-in and custom filters

Split URL Testing - Pick site redesigns with confidence.

  • Group page testing made easy
  • Conduct cross domain experiments
  • Generate and schedule reports
  • Redirect query parameters in a click

Funnel Analysis - Find and fix the page that leaks conversions.

  • Track pages which update dynamically
  • Instant, real-time reports with detailed insights
  • Segment results with built-in and custom filters

Form Analytics - Observe how visitors interact with forms and analyze it.

  • View and analyze field by field form metrics
  • Track form drop-offs, refills and corrections
  • Advanced graphical data insights
  • Track form conversion

Polls & Feedback - Get to know what visitors think.

  • Context-specific polls
  • Logical jumps within polls
  • Multiple question types to use

Personalization - Provide unique customer experiences

  • Custom audience segments for personalized experiences
  • Experience-based and goal-based reports
  • Proactive previews before experiment launch


Still not convinced? Contact our support team for more details.

Release Notes

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  • Compatible with Open Source (CE) : 2.0 2.1
  • Stability: Stable Build
  • Description:

    Version 1.0.0
    This Freshmarketer Extension helps you to optimize your Magento Site seamlessly through Freshmarketer API Key.
    Allows you to signup with Freshmarketer


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The best place to start if you need help with a specific extension is to contact the developer. All Magento developers have both a contact email and a support email listed.

Q & A

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