Feefo Ratings & Reviews

Feefo Ratings & Reviews

by Feefo


Magento Platform
Open Source (CE)
2.0, 2.1, 2.2
Commerce using on prem (EE)
2.0, 2.1, 2.2

Tech Specifications

Current Version:
Stable Build
22 May, 2018
Extensions, Content & Customizations, Personalization & Experience Management
License Type:
Academic Free License 3.0 (AFL)


Hear from real customers, and use genuine feedback to increase traffic, sales and business insights with the powerful Feefo Ratings & Reviews Plugin.


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Feefo Ratings & Reviews gives you the tools to collect genuine reviews from your customers. Our award-winning platform ensures you only hear from real people, by inviting them to leave feedback once their order has been completed. Feefo works with over 3,000 brands, across 5,000 websites to help businesses collect reviews, and use them to improve traffic, increase sales, and gain valuable insights. Matching each review to a completed order, Feefo sends a personalised invitation to every customer. That means you have the confidence that your feedback is 100% authentic. Demonstrate your dedication to genuine reviews, with four integration options to showcase your service rating the way you want to, and give customers the confidence to buy from your business. 

Completely free and simple to install, the Feefo Ratings & Reviews Plugin can be set up, and your account created within minutes. We send your customers an invitation to leave reviews on your behalf, and verify authenticity for you, allowing you to see real reviews effortlessly. The simplicity of the Feefo Plugin is matched only by the incredible benefits of genuine reviews. As a Licensed Google Partner, Feefo feedback contributes to Seller Ratings in AdWords campaigns – and star ratings within organic listings, helping your business stand out in search results.

The Feefo Plugin requires the creation of a free Feefo Account – you will be guided through this simple process during plugin installation. To sign up for a free trial, click hereTo unlock the full potential of Feefo, premium packages are available, starting from £99 p/m. See our pricing page for more information. 


Benefits continue on-site too, with a fresh stream of user-generated reviews improving your Quality Score, and boosting conversions with trust signals. Fuel a better business, with genuine reviews from the free Feefo Ratings & Reviews plugin!

Increase Traffic

As an official Google Content Partner, all Feefo reviews are 100% verified and sent directly to Google. These reviews can appear as Google Stars within organic listings and as Seller Ratings within AdWords campaigns.

Google stars, whether displayed organically or as part of paid campaigns can increase inbound traffic to your site, for example Feefo reviews can increase your AdWords Click through Rates (CTR) by an average of 17%. Feefo customer reviews can facilitate SEO and the volume of inbound organic traffic - by improving bounce rates and helping to keep the content of a page fresh (both key ranking factors). 

Additionally, Feefo customer reviews are used as part of Content Marketing, Email Marketing, Social Media, Advertising and PR campaigns – all of which increases visibility and ultimately the volume of traffic to your website.  

Increase Sales

As well as increasing, (CTR) by an average of 17%, Feefo actually reduces ad spend thanks to improved Quality Score. Feefo reviews integrated onto a website has improve conversion rates of 6.77%, whilst integration near the ‘Buy Now’ button has increased overall sales by 2.94%.

Additionally, receiving genuine customer feedback and sharing this on social media networks helps to gain social proof – the process of using the behaviours and experiences of others as the basis of influencing a prospect’s actions and decisions.

Increase Insights

Thanks to Feefo’s custom reporting suite and analytics you can better understand your customer’s wants and needs. Receive alerts to feedback and analysis of its tone, giving you the ability to quickly respond and turn around negative comments. 

We also offer easy upgrade options to industry standard Net Promoter Score (NPS) benchmarking and Insight tagging to custom-categorise feedback subjects for trend analysis. 

Finally, trust what you’re reading. With Feefo there is no threat of fake and / or unsolicited reviews, and underserved negative feedback. We are proud that the reviews we gather are independent and unmoderated. Being completely transparent you can see the good, bad and ugly – allowing you to be responsive in your marketplace and improve both product and service offering, which further builds credibility and trust. 

What You Get

A lot! Install Feefo Ratings & Reviews and you get these features absolutely free:

  • 50 feedback request emails per month
  • Your own Feefo Reviews Page
  • Integrated link from your website to your Feefo Reviews Page
  • Google Seller Ratings 

Not enough? Install today and we will also give you 30 days exclusive access to these fantastic premium features: 

  • 150 feedback request emails
  • Ability to respond to feedback
  • Product reviews on product pages 
  • Service reviews on all pages
  • Full reporting suite
  • Video reviews

Thereafter you can upgrade to our premium packages where you can benefit from unlimited emails and enhanced reporting features including Insight Tags, Net Promoter Score® (NPS®), Product Listing Ads (PLAs), and flexibility to ask custom questions

Start Today!

Feefo is the most trusted ratings and reviews platform in the world. Increase traffic, sales and business insights – plus much more. Install the Feefo plugin and start collecting trusted reviews from your genuine customers, today!

After downloading the package visit the Magento 2.0 installation guide for help in getting up and running.

Release Notes

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  • Compatible with Open Source (CE) : 2.0 2.1 2.2
  • Compatible with Commerce using on prem (EE) : 2.0 2.1 2.2
  • Stability: Stable Build
  • Description:

    Compatibility updates for Magento 2.2 and Enterprise versions
    Added support for Porto theme


  • Compatible with Open Source (CE) : 2.0 2.1
  • Stability: Stable Build
  • Description:

    v1.1.0 – Multi Store Release
    - Support for installation on instances with multiple website domains
    - Uninstallation support
    - Fixed bug: appropriate selection of user account for new plugin registrations


  • Compatible with Open Source (CE) : 2.0 2.1
  • Stability: Stable Build
  • Description:

    v1.0.0 - Initial Release


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The best place to start if you need help with a specific extension is to contact the developer. All Magento developers have both a contact email and a support email listed.

Q & A

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