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etracker Connect

This is an Integration with a Third Party Service. Other charges and fees may be required to use this extension on your Store


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etracker is a market leading tracking specialist headquartered in Hamburg, Germany. We serve thousands of clients since 2000 providing solutions for web analytics - etracker Analytics - as well as marketing automation for web push - Signalize by etracker.

etracker Analytics & Optimiser

etracker Analytics help you to get the most out of your visitor data without compromising data privacy and data sovereignty. Thanks to interfaces on all levels, the etracker tools can be perfectly integrated into your system landscape: structured raw data, aggregated reporting data, audience platform data, product recommendations, etc. 


Signalize by etracker  provides a platform for marketers to send web push notifications to their subscribers. Works on desktop, mobile & tablet. Thanks to the integrated ecommerce tracking and marketing automation the notifications can be sent to specific target groups or triggered by user behavior such as shopping abandonment.


Account & Pricing

An additional etracker or Signalize account is required, and additional fees apply. The account is not created during extension installation. To create an account please visit www.etracker.com/de-signup/ or www.signalize.com. For more details on license fees please visit www.etracker.com/pricing/



This extension enables you to deploy the etracker code automatically. The etracker code is a snippet of JavaScript that must be added in the HEAD of all your page’s HTML code. This snippet loads the tracking code as well as the testing and personalization container.  

The extension automatically collects data such as product views, wishlist events, basket events, onsite search events, form interactions including all necessary product dimensions.

With our extension, you can:

  • Track all page views with uniqe names and corresponding breadcrumb as area dimension
  • Track onsite search including search term and y/n results
  • Track the following product events : View product details, Add product to cart, Remove product from cart, Add product to wishlist, Add coupon code, Order placed
  • Track magento ajax sections in one page checkout with extra pageviews hits.
  • Manage dimensions about the product (name, id, price, amount, category levels...)

Following the implementation of the tracking code, you can utilize the tracking data for reporting purposes as well as using the audience data for targeted onsite campaigns and/or remarketing campaigns via email (feed to various email services) and web push.

Our extension for etracker supports those etracker's services:

  • etracker Analytics
  • Signalize powered by etracker


Technical Specifications

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Seller profile


Seller contact




Current Version


Adobe Commerce platform compatibility

Open Source (CE): 2.3 (current), 2.4 (current), 2.2 (obsolete)

Commerce on prem (EE): 2.3 (current), 2.4 (current)

Commerce on Cloud (ECE): 2.3 (current), 2.4 (current)


Stable Build


18 July, 2022


Extensions, Marketing, Marketing Automation

Supported Browsers

Chrome, Firefox, Opera, Safari, Edge, IE

Quality Report

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Installation & Varnish Tests


Coding Standard


Plagiarism Check


Malware Check


Marketing Review


Manual Testing


All tests were conducted on the latest versions of Adobe Commerce that existed for the compatible release lines at the moment of the extension submission. Latest versions of all other software were used, as applicable.

Release Notes

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  • Compatible with Open Source (CE) : 2.2 2.3 2.4
  • Compatible with Commerce on prem (EE) : 2.3 2.4
  • Compatible with Commerce on Cloud (ECE) : 2.3 2.4
  • Stability: Stable Build
  • Description:

    Support for custom attributes.


  • Compatible with Open Source (CE) : 2.2 2.3 2.4
  • Stability: Stable Build
  • Description:

    - Added compatbility with Magento 2.4 and smashed some bugs.


  • Compatible with Open Source (CE) : 2.2 2.3
  • Stability: Stable Build
  • Description:

    Added support for cookieless tracking and bugfixes


  • Compatible with Open Source (CE) : 2.2 2.3
  • Stability: Stable Build
  • Description:

    Added support for Magento 2.3 and some bugfixes


  • Compatible with Open Source (CE) : 2.2
  • Stability: Stable Build
  • Description:

    release notes


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The best place to start if you need help with a specific extension is to contact the developer. All Adobe Commerce developers have both a contact email and a support email listed.

Contact Vendor

Q & A

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