Pinterest Pixel



Magento Platform
Open Source (CE)
1.5, 1.6, 1.6.1,, 1.7, 1.8, 1.8.1, 1.9, 1.9.1, 1.9.2, 1.9.3, 1.9.4

Tech Specifications

Current Version:
Stable Build
27 November, 2019
Extensions, Marketing, Marketing Automation, Advertising
License Type:
Open Software License 3.0 (OSL-3.0)


Adds Pinterest Pixel (Pinterest Tag) with standard events on appropriate pages. Supports Enhanced Match (if the customer is logged in) and has the ability to add custom parameters. Passes W3C validation. Easy to install and use.

Other Extensions by Apptrian


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The Pinterest Pixel (Pinterest Tag) is a piece of JavaScript code for your website that enables you to  measure, optimize and build audiences for your ad campaigns. Using the Pinterest pixel, you can leverage the actions people take on your  website across devices to inform more effective Pinterest advertising  campaigns.

Apptrian Pinterest Pixel Extension for Magento adds Pinterest Pixel  (Pinterest Tag) on CMS pages (including home page), category pages,  product pages, catalog search pages, catalog advanced search pages,  customer registration page, checkout page (default Magento one but also  can be made compatible with others - this will require small changes in  code), and checkout success page. The extension supports Enhanced Match  (if the customer is logged in) and has the ability to add custom  parameters. 

Optionally, the Pinterest Pixel block can be added to any other Magento  page or any other extension page (blogs, form pages, etc.) via XML  layout updates. The Pinterest pixel allows you to place a single pixel  on your entire website to report conversions, build audiences and get  rich insights into how people use your website.

Conversion measurement lets you track actions people take after  viewing your Pinterest Ads across multiple devices, including mobile  phones, tablets, and desktop computers. By creating a Pinterest pixel  and adding it to the pages of your website where conversions happen,  like the checkout page, you will see who converts as a result of your  Pinterest Ads. The pixel will continue to monitor the actions people  take after clicking on your ad. You can see which device they saw the ad  on and which device they ultimately converted on. 


Account & Pricing

To use this extension, a free Pinterest Ads Manager account is required. You need to open an account here if you do not have one.



  • An easy way to enable or disable Pinterest Pixel.
  • Enhanced Match (if the customer is logged in).
  • Works out of the box just type your Pinterest Pixel ID in our extension config.
  • Options to add custom parameters to your product related events  with parameters to attributes mapping. Example: pcat=pcat|pbrand=brand.  The format is simple param1=attribute1|param2=attribute2 Pinterest Pixel  custom parameter and Magento product attribute are connected by = sign  and pairs are separated by | sign.
  • Adds Pinterest Pixel to CMS pages (including home page).
  • Adds Pinterest Pixel to category pages.
  • Adds Pinterest Pixel to product pages (includes price, currency, and SKU).
  • Adds Pinterest Pixel to catalog search pages.
  • Adds Pinterest Pixel to catalog advanced search pages.
  • Adds Pinterest Pixel to customer registration page.
  • Adds Pinterest Pixel to checkout page (default Magento one but  also can be made compatible with others - this will require small  changes in code).
  • Adds Pinterest Pixel to checkout success page (includes order total, currency, and SKUs).
  • Pinterest Pixel block can be added to any other Magento page or  any other extension page (blogs, form pages, etc.) via XML layout  updates.
  • The code generated by our extension passes W3C validation.



This extension is FREE, however support is NOT. Please understand that daily we get multiple emails asking for support. In most cases, problems are lack of basic Magento knowledge and not reading Installation Instructions. Due to our other projects, we do not have time to answer all of them. Because of this, we cannot provide free support for our free extensions. However, we offer very affordable support options for this extension on our site. 



Q: Is it possible to add the Pinterest pixel to other Magento pages or extension pages?
A: Yes it is. See User Guide. If you are not a web developer or you wish  a professional to do it for you we offer customization service. 


A Word From the Author

Thank you very much for your interest in Pinterest Pixel extension.  You can rest assured that by choosing this extension you are getting  high-quality product despite the fact it is free. The same professional  approach, dedication, and care are invested in this product as if it is  paid one. If you find this product useful and want to say "thanks" you  can do that by rating it and writing a short review about it on Magento  Marketplace. Also, you can like, share and follow us on Facebook, Pinterest, and Twitter.

If you have any questions about extension or Magento in general feel free to contact us.

Release Notes

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  • Compatible with Open Source (CE) : 1.5 1.6 1.6.1 1.7 1.8 1.8.1 1.9 1.9.1 1.9.2 1.9.3 1.9.4
  • Stability: Stable Build
  • Description:

    Initial release.


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The best place to start if you need help with a specific extension is to contact the developer. All Magento developers have both a contact email and a support email listed.

Q & A

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