Powered by Adobe Commerce 2.4.3-p2


SEO Toolkit

by Amasty
Adobe Innovate Exchange Partner


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SEO Toolkit for Magento 2 is designed to improve your store ranking in SERP by assisting you in pages optimization and pointing to the places that can perform better with “One-Click SEO Analysis” feature. With this extension, you can automate most processes and effectively reach SEO goals. 

You can get more users from organic search, attract relevant store traffic and work on enhancing store indexation. More importantly, SEO Toolkit for Magento 2 helps decrease manual work, improve store ranking positions in SERP and therefore boost revenue. Stay ahead of competitors in Google Search: automatically generate tags for any store page, add rich snippets, use advanced pagination and redirects, configure unique product URLs, automate cross-linking and build HTML and XML Google Sitemaps.


Key Features:

  • Use advanced pagination + redirects;
  • Show rich snippets in search results;
  • Create and automate meta tags templates;
  • Avoid duplicate content with unique product URLs;
  • Automate internal and external cross-linking;
  • Automatically generate HTML and XML sitemaps;
  • Make 'One-click SEO Analysis' for any page.


Increase Google Crawl Rate Of Your Store

The only way to get your pages and content into the organic search results is to get them indexed, and the only way to get them indexed is to have your site crawled by Googlebot. So, the indexing frequency (in other words, crawl rate) has a direct impact on your store performance in search results. With SEO Toolkit for Magento 2, you can easily optimize your website without spending on it an overwhelming amount of time. 


Automate SEO Settings For Your Store

  • Get more organic users;
  • Grow store indexation;
  • Reduce manual work;
  • Improve store ranking;
  • Increase store traffic;
  • Boost sales revenue.


Make One-Click SEO Analysis For Any Page

After you install this extension, you’ll see an “SEO toolbar” button on pages of your online store. Click it and get detailed statistics in a compact and informative lightbox. Check the following data to know, if your pages are performing at their best:

  • Robots meta header and canonical URL compliance;
  • Meta Title, description, keywords, and H1 tags;
  • Images alt tag, in-page links, and schema.org tags;
  • Page content state and applied meta tags template.


Create Meta Tags Templates

To assist you in website optimization for search, SEO Toolkit for Magento 2 can automatically create meta descriptions. This paramountly impacts store revenue by attracting relevant traffic of interested buyers. To do so, this extension can:

  • generate meta tags templates for any store page;
  • add meta title, meta description, keywords, H1 tags, short and full description;
  • equip meta tags with emojis;
  • prioritize metadata templates for categories;
  • use product URLs templates;
  • apply unique URLs and meta tags.


Add Rich Snippets

Rich snippets help increase product visibility to stand out from competitors and bring more customers. Design snippets to expose product at its best to engage with a larger number of organic leads:

  • Show price and stock status;
  • Display rating and number of reviews;
  • Enable breadcrumbs to show navigation path;
  • Display URL, company name, and logo;
  • Show search input box for a Home page;
  • Add social profiles.


No More Broken Links

With Advanced Pagination and Redirects Get only relevant and stable traffic by timely ensuring the proper indexing and eliminating broken links: 

  • Enable 301 Redirects to Home page;
  • Enable 404 Page Not Found Redirect;
  • Add Link Rel="next/prev";
  • Add page number to meta title;
  • Add page number to meta description.


Configure Unique Product URL

Avoid duplicating content by making product links unique. We added some magic of automatisation, and now you can:

  • Select a category path for product URLs;
  • Apply automated redirect to canonical URL;
  • Customize breadcrumbs settings by URL or category;
  • Set the URLs length: specify the maximum depth level or the number of characters.


Automate Cross-Linking

Cross-linking is one of the rank factors for your SEO checklist. Implement cross-linking to build up the authority of your website pages. Also, it increases the time customers spend on your website longer. With the extension, you can automatically generate internal and external links: 

  • Link to any website page;
  • Apply an effective keywords system;
  • Limit the number of links per page;
  • Auto-replace keywords with links.


Dynamic HTML Sitemap

Enhance customers’ experience and make your website attractive to search engines by implementing dynamic HTML Sitemap. SEO Toolkit for Magento 2 allows you to easily generate and configure a structured sitemap. This helps your visitors to successfully navigate the store website and increases ranking positions:

  • Add products and categories;
  • Add CMS-pages and additional links;
  • Equip the sitemap with a search box;
  • Customize a sitemap layout for your store;
  • Let the engine properly index your sitemap by specifying metadata;
  • Set the priority for indexing of sitemap content
  • Group products by splitting them by the first letter;
  • Exclude out-of-stock products.


XML Google Sitemap

Let Google understand what your store is about and what products you sell:

  • Specify the frequency of updates for each group of pages;
  • Add images with titles and templates to sitemap;
  • Add or remove a group of pages;
  • Set the priority for a group of links;
  • Include or exclude groups of links in the sitemap;
  • Specify Hreflang Tag to deliver relevant content.



|Configure General SEO Settings|

|Build Unique Product URLs|

|Automate Cross Linking|

|Create Dynamic HTML Sitemap |


User Guide:

|  Learn how to configure the module step by step with User Guide |


Our Support Policy:

  • Support Service subscription may be purchased separately. Please contact vendor for details;
  • 25-days Marketplace Return Policy.

Technical Specifications

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Seller profile


Seller contact


Current Version


Adobe Commerce platform compatibility

Open Source (CE): 2.3 (current), 2.4 (current), 2.1 (obsolete), 2.2 (obsolete)

Commerce on prem (EE): 2.3 (current), 2.4 (current), 2.1 (obsolete), 2.2 (obsolete)

Commerce on Cloud (ECE): 2.3 (current), 2.4 (current)


Stable Build


22 February, 2022


Extensions, Marketing, SEO/SEM

Supported Browsers

Chrome, Firefox, Opera, Safari, Edge, IE

Quality Report

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Installation & Varnish Tests


Coding Standard


Plagiarism Check


Malware Check


Marketing Review


Manual Testing


All tests were conducted on the latest versions of Adobe Commerce that existed for the compatible release lines at the moment of the extension submission. Latest versions of all other software were used, as applicable.

Release Notes

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  • Compatible with Open Source (CE) : 2.3 2.4
  • Compatible with Commerce on prem (EE) : 2.3 2.4
  • Compatible with Commerce on Cloud (ECE) : 2.3 2.4
  • Stability: Stable Build
  • Description:

    Version 1.20.1
    1.20.1 - May 25, 2021:
    Improvement now Redirect from 404 to Search Results is disabled by default
    1.20.0 - Apr 22, 2021:
    New the Rich Snippets part of the suite gained another set of new functionality (now you can set product’s condition and choose a format of rating, avoid warnings for missing priceValidUntil snippet by assigning the default value, specify the street address of your organization) as well as improvements aimed at the compliance with Google guidelines
    1.19.0 - Apr 13, 2021:
    New now you can configure canonical link and robots for CMS pages
    1.18.3 - Nov 27, 2020:
    Fix we removed unnecessary page parameters from ‘View All’ canonicals used for paginated pages
    1.18.2 - Oct 27, 2020:
    Improvement now search queries which are used for a redirection from 404 pages are not stored in the search terms table
    1.18.1 - Sep 01, 2020:
    Fix we resolved the issue occurred on product edit page if there are no attributes in SEO tab
    1.18.0 - Aug 11, 2020:
    New we added new options to the extension, so you can specify custom canonical link and robots for products
    Improvement we implemented the setting that allows you to use canonical to 'View All' for paginated pages
    1.17.0 - Jul 15, 2020:
    New we added an option to create Redirects (including the ability to use wildcards in request and target paths)
    New now you can create separate Meta Tags Templates for Amasty Brands pages
    New now you can choose if to create redirects while applying Template for Product URLs in Meta Tags Templates extension


  • Compatible with Open Source (CE) : 2.3
  • Compatible with Commerce on prem (EE) : 2.3
  • Compatible with Commerce on Cloud (ECE) : 2.3
  • Stability: Stable Build
  • Description:

    Version 1.16.14
    1.16.14 - Jul 02, 2020:
    New: we added an option to choose which product types will be added to sitemap
    Fix: we resolved the issue with ignoring of base URl and locale in hreflangs on multi-website instance


  • Compatible with Open Source (CE) : 2.1 2.2 2.3
  • Compatible with Commerce on prem (EE) : 2.1 2.2 2.3
  • Stability: Stable Build
  • Description:

    Version 1.15.5


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