Abandoned Cart Email

by Amasty
Premier Extensions Partner


Magento Platform
Open Source (CE)
2.1, 2.2
Commerce using on prem (EE)
2.1, 2.2

Tech Specifications

Current Version:
Stable Build
15 November, 2018
Extensions, Marketing, Email Marketing
Supported Browsers:
Chrome Linux: 42, 43, 44 Mac: 39, 44 Windows: 39, 40, 42, 43, 44 Firefox Linux: 31, 38, 39, 40, 41 Mac: 31, 38, 39, 40, 41 Windows: 31, 38, 39, 40, 41 Opera Linux: 7, 7.1, 8, 9 Mac: 7, 7.1, 8, 9 Windows: 7, 7.1, 8, 9 Safari Linux: 7, 7.1, 8, 9 Mac: 7, 7.1, 8, 9 Windows: 7, 7.1, 8, 9 Edge Windows: 42 IE Windows: 10, 11, 8, 9


Automatically send catchy emails to recover abandoned carts. Create multiple email templates to reach each type of your target audience.

Other Extensions by Amasty


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Losing sales while making a business is unacceptable. Now it's possible to recover lost sales by reminding users about the goods they wanted to buy and motivate them to come back to your store by sending personalized emails. You can decrease cart abandonment and stimulate customers to become loyal by offering discount coupons in emails. A personal approach is a key factor to reach shoppers’ hearts and minds. For example, you can create the unlimited number of abandoned cart email templates for each customer group to bring their attention back to your store.


  • Send automated triggered emails to customers who left your store without making a purchase;
  • Set up rules based on different parameters;
  • Use a ready-made email template or customize it by adding specific variables;
  • Configure the shedule of emails sending;
  • Provide customers vith coupons via emails.

Choose what kind of info cart reminders should include

  • Display configuration options like size, color etc. in the email template;
  • Use format manager to display currency, price and product description in the necessary format
  • Use URL manager to automatically create URLs leading back to your store, which correspond to Magento requirements.

Set up email sending schedule

If you plan to send more than one abandoned cart reminder, you should specify time periods between reminders' dispatch to suit your specific business needs.

Create an unlimited number of rules

You can create lots of flexible rules and send as many abandoned cart emails as you need. A particular number of reminders can be sent depending on which product a customer had left in the cart. For instance, it may be just one notification for cheap items and up to 5 emails for expensive ones.

Send targeted emails

Specify the order amount, customer groups, certain brand names etc. while creating a rule. Thus, you can be sure that emails are accurately targeted and shoppers will get an appealing offer.

Moderate emails in the queue

Scheduled abandoned cart notifications get into the sending queue. You can view all email details and edit the data straight from the queue grid, modify title and body of any email in no time. The option is very handy to make all kinds of last minute changes.

Offer coupons to bring customers back

Show appreciation to your customers by offering discounts via emails. The coupons are generated automatically based on the existing shopping cart price rules or on a separate abandoned cart set of rules. Coupons' settings are highly customizable; for example, you can preset a minimum order total in a cart before the discount is enabled or specify a discount step. Each coupon is unique; discount codes can’t be shared or used more than once.

Analyze your campaigns

The extension adds a history grid which clearly demonstrates customers who recovered abandoned carts following the link and whether they used the attached coupons or not.

Track results of your campaign in Google Analytics

Keep a hand on the pulse of your business using the Google Analytics service. Bind email campaigns with it and be sure that the stats are accurate - just indicate campaign source, medium and name and analyze the report in Google Analytics.

Send test emails

We recommend creating test emails before starting your campaign. Thus, you will make sure that everything functions correctly and customers will get the expected mail from your store.


User guide:

| Take a look at the detailed user guide |

| Check advanced settings |



| Backend settings |


Our support policy:

  • Free lifetime updates
  • 3 months of free support services included
  • 25-days money back

Release Notes

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  • Compatible with Open Source (CE) : 2.1 2.2
  • Compatible with Commerce using on prem (EE) : 2.1 2.2
  • Stability: Stable Build
  • Description:

    - optimized the code structure and improved the extension stability
    - new variables 'Discount', 'Abandonment Date With Time' and 'Abandonment Date' for email templates were


  • Compatible with Open Source (CE) : 2.1 2.2
  • Compatible with Commerce using on prem (EE) : 2.1 2.2
  • Stability: Stable Build
  • Description:

    the ability not to send email to customers not subscribed to the newsletter was added. Now the extension is fully GDPR compliant


  • Compatible with Open Source (CE) : 2.1 2.2
  • Compatible with Commerce using on prem (EE) : 2.1 2.2
  • Stability: Stable Build
  • Description:

    - different greetings for guest and registered customers
    - now the extension can re-send the previously sent coupon in subsequent emails instead of generating a new one for each email. Please look for 'Send the Same Coupon Again' checkbox on Schedule tab
    - the functionality to comply with the latest GDPR EU changes was added


  • Compatible with Open Source (CE) : 2.1
  • Compatible with Commerce using on prem (EE) : 2.1
  • Stability: Stable Build
  • Description:

    v1.0.6 – Minor improvement for Google Analytics tracking


  • Compatible with Open Source (CE) : 2.1
  • Stability: Stable Build
  • Description:

    New cancel conditions based on stock availability. Multiple Cancel Conditions can be used now. Usability improvements.


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The best place to start if you need help with a specific extension is to contact the developer. All Magento developers have both a contact email and a support email listed.

Q & A

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