Product Labels

Compatible With: Community 2.2, 2.3 Enterprise 2.2, 2.3

Tech Specifications

Current Version:
Stable Build
14 August, 2019
Extensions, Content & Customizations, Product Content
License Type:


Guide customers’ attention and prompt response by marking selected products out with visually appealing labels signifying sale campaigns and special offers.

Other Extensions by Aheadworks


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Product Labels extension for Magento 2 helps your products speak to customers, delivering clear and attractive promotional messages with the help of various fancy labels. Stimulated attention and fostered curiosity will, by far, enliven customers’ experience and will prompt to buy more.

With Product Labels your merchants may assign multiple labels to products or groups of products and thereby run several campaigns at once. Try out the impressive variety of editing options, unrivalled control over display alternatives, relaxing flexibility of rule-making, as well as meaningful versatility of application of labels. Product labeling will never be anything but effective with the Product Labels extension for Magento 2.  


Business Value

Label products to highlight their special features and run promo campaigns on them!

  • Get your marketing promos and campaigns more targeted and timely;
  • Increase customer purchasing promptness;
  • Stimulate clients’ curiosity in your products/services;
  • Encourage shoppers to respond to the messages behind the labels;
  • Make for clearance of selected products / groups of products. 


Feature Highlights

Placement of labels

Labels are automatically anchored to the product image or price, and appear on the storefront wherever the latter find their way to: on Product, Catalogue and Checkout pages, in the shopping and mini carts, in the Related Products block, in Wishlist, etc.

Selection of label types

With regard to the design of your store and promo campaign peculiarities employ the three types of labels: CSS-based object, image, or text.  

Eye-catching label design

Customize the text and background of the label. Employ the built-in CSS editing box to tweak the design. 

Tweaking label text

Suggest various wordings of the label text with regard to the three sizes of labels, so that they are readable wherever the label appears on the store.

10 display variables

Support label wordings with dynamic data, or break it into lines. Example variables: stock amount, discount percentage, X hours left for the special price and more.

Visual helper

You will see the results of label customization in real time in the three label preview windows, which correspond to the three available sizes of labels. 

Flexible rules for label display

For each label, set up a display rule - a set of conditions for the attributes and/or stock range of the product(s), defining which item(s) the label is to be assigned to, and thereby reflecting your promo strategy.

Display of labels

Put several labels in different positions of the same product image(s) or next to product price(s). Setup vertical and horizontal alignment to prevent overlapping of labels with same priority level.

Choreographed labels behavior

To prevent clutter, setup the maximum number of labels over a product image/price.



To explore the extension follow the links below:


Support Policy

Included technical support:

  • Magento Open Source (CE) version - 3 months of free technical support
  • Magento Commerce (EE) version - 12 months of free technical support 

Release Notes

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  • Compatible with CE: 2.2 2.3
  • Compatible with EE: 2.2 2.3
  • Stability: Stable Build
  • Description:

    + Showing labels on products:
    - in the shopping cart, mini cart, checkout;
    - in the Related Products block;
    - on any CMS pages;
    - in wishlist.
    + Label display per particular store area
    + Added Save & Duplicate button to the Label Creation Page
    + Additional sizes for labels
    * 'Upload image' button is missing on Label Edit Page (Magento Commerce)
    * Aheadworks Add Free Product to Cart compatibility
    * Speed and design improvements
    * Label text is not displayed in Rule Grid when "All Store Views" option is not selected


  • Compatible with CE: 2.2 2.3
  • Compatible with EE: 2.2 2.3
  • Stability: Stable Build
  • Description:

    + Fixed issue with scheduled indexing (Magento 2.3)


  • Compatible with CE: 2.2 2.3
  • Compatible with EE: 2.2 2.3
  • Stability: Stable Build
  • Description:

    + Magento 2.3 compatibility
    * Fixed issue with incorrect date format for European local


  • Compatible with CE: 2.2
  • Compatible with EE: 2.2
  • Stability: Stable Build
  • Description:

    *Aheadworks Add Free Product to Cart integration


  • Compatible with CE: 2.2
  • Compatible with EE: 2.2
  • Stability: Stable Build
  • Description:

    Initial release


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The best place to start if you need help with a specific extension is to contact the developer. All Magento developers have both a contact email and a support email listed.

Q & A

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