Enables segmentation of customers according to their purchase track records and personal details. In-built options for integration allows personalisation of customer experience on the store.
OverviewBack to top
Customer Segmentation extension for Magento 2 enables effective segmentation of customers within your store. This is primarily a backend module to create segmentation rules which reflect real needs of customers, their buying behavior and degrees of bonding with brands, as well as various demographic and economic peculiarities. To condition the rules the extension explicitly uses customers’ data, even those of the unregistered, logged-out and guest shoppers. The unique algorithms track buyers’ sales histories, details of orders, addresses and other personal information which they leave on the store. The engine behind the algorithms makes data collection and retrieval fast and faultless, only easy reindexation required. Furthermore, store admins may enjoy the Validation of Customer Emails option to quickly check the correctness of the newly created rules; see the selection of customers who match the rules straight on the New/Edit Segment page; move segments to groups or export to CSV or XML.
Finally, there are a few powerful integration alternatives, which make segmentation meaningful: Cart Price Rules and native Magento Newsletter. Thus merchants are able to further personalise their marketing promos and campaigns. It only takes a little effort to assign them to particular customer segments on the relevant pages for settings.
The extension fosters further personalisation of customer experience on your store!
- Personalise marketing promos and campaigns
- Encrease conversion rates and customer retention
- Bring down customer churn and unsubscription rates
- Allows merchants to focus more on clients and less on technical details
Fast Data Processing
Options to speed up reindexation: disabling rules, choosing store views, validating customers email.
Clear Data Organisation
Single list for registered and guest customers
Guest Customers Data Use
Tracking data of unregistered, logged-out and guest shoppers
Ultimate Use Of Customer Details
Conditioning rules against sales history, order details, addresses and other personal information
Setting rules which reflect most demanded segmentation queries
Impressive Range Of Conditions
Configuring rules with clear logic against a variety of meaningful parametres
Cart Price Rules Integration
Personalising promo campaigns by assigning them to particular customer segments
Native Magento Newsletter Integration
Targeting your newsletters to customers who represent the chosen segment
Export to CSV/XML
Saving your segments to PC for storage or further import
Moving Segments to Groups
Relocating segments to groups, when the former increase in size and reflect explicit categories of customers
To experience the extension firsthand follow the links below:
Included technical support:
- Magento Open Source (CE) version - 3 months of free technical support
- Magento Commerce (EE) version - 12 months of free technical support
Release NotesBack to top
- Compatible with Open Source (CE) : 2.2 2.3
- Compatible with Commerce using on prem (EE) : 2.2 2.3
- Stability: Stable Build
* Fixed issue when a discount is applied to Guest users' orders
* SQL syntax error fixed
* Fixed issues with 'Date of Birth', 'Created at..', 'Gender' conditions