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Abandoned Cart Email



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The aim of Abandoned Cart Email extension for Magento 2 is to remind customers who have left items in the cart to get back to the store. The reminder emails are created with the help of 'rules' - an extension entity that controls what email, when and on what conditions is sent to the customer. The storeowner can create any number of rules targeting different groups of customers – customers who left particular items in the cart, or customers with cart total exceeding certain amount.

By default, the cart is considered abandoned after an hour since the last product has been added/removed from the cart. The emails are sent to customers after the time specified in the Abandoned Cart Email rule. For quick management of all sent and scheduled emails the extension offers a 'Mail Log' where the storeowner can manually manage all outgoing reminders. To make sure all the rules are configured properly Abandoned Cart Email extension comes with the 'Test Mode', that allows sending all the reminders to the specified email address.

The extension allows reaching customers who, for some reason, left the carefully selected items in the cart. According to statistics almost 75% of customers leave their carts across the US stores. Every abandoned cart is a missed sales opportunity and a lost profit, and even if the abandoned cart email opening rate is 10% it can be potentially turned into striking 30% increase in sales if every customer proceeds to the checkout. That is why having an email reminder tool such as Abandoned Cart Email is essential for every Magento store.


Business Value

The extension comes ready for running a successful abandoned cart recovery campaign:

  • Increase the revenue by inviting customers back to the store for a checkout;
  • Earn customers' loyalty by reminding them of the items that have selected;
  • Get additional promotional opportunity by sending reminders with the sales materials or coupon codes.


Feature Highlights

  • Cart Recovery

The reminders include a link to the store inviting customers for a checkout.

  • Email Targeting

Send emails per store view, to different customer groups, or to customers with cart total exceeding set amount.

  • Email Scheduling

Any number of rules can be created allowing for consecutive reminders.

  • Ready-made Rule

Sample rule will help you understand the basic concepts of creating new rules.

  • Rich Text Editor

The email body can be edited any way you want with the rich text editor.

  • Consecutive Emails

Make sure the reminders won't go unnoticed with multiple emails scheduled properly.

  • Upfront Email Testing

Test mode allows to make sure you have set up everything perfectly.




Support Policy

  • Free Lifetime Updates
  • Aheadworks customers get free access to the newest versions of the extensions purchased.


Support Period Included In The Extension's Price

  • Magento Open Source (CE) version - 3 months of free technical support
  • Magento Commerce using on prem (EE) version - 3 months of free technical support
  • Magento Commerce on Cloud (ECE) version - 3 months of free technical support

Technical Specifications

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Seller profile


Seller contact



Current Version


Magento platform compatibility

Open Source (CE): 2.3 (current), 2.1 (obsolete), 2.2 (obsolete)

Commerce on prem (EE): 2.3 (current), 2.1 (obsolete), 2.2 (obsolete)

Commerce on Cloud (ECE): 2.3 (current)


Stable Build


10 February, 2021


Extensions, Marketing, Email Marketing

Quality Report

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Installation & Varnish Tests


Coding Standard


Plagiarism Check


Malware Check


Marketing Review


Manual Testing


All tests were conducted on the latest versions of Magento that existed for the compatible release lines at the moment of the extension submission. Latest versions of all other software were used, as applicable.

Release Notes

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  • Compatible with Open Source (CE) : 2.3
  • Compatible with Commerce on prem (EE) : 2.3
  • Compatible with Commerce on Cloud (ECE) : 2.3
  • Stability: Stable Build
  • Description:

    + TinyMCE editor was added as a default
    * Magento 2.3.3 compatibility fixes
    * Fixed issue with Page Builder
    * Error appears after adding products widget to an email
    * Fixed issue when Product Image is missing
    * Fixed issue when Coupons aren't generated for abandoned cart emails
    * Error occurs in logs after saving the default rule


  • Compatible with Open Source (CE) : 2.2 2.3
  • Compatible with Commerce on prem (EE) : 2.2 2.3
  • Stability: Stable Build
  • Description:

    + Added Restore Cart Link
    + Abandoned cart emails can be sent to guest users
    + Product image in the email
    + Integration with Aheadworks Automatic Related Products
    * IWD Order Manager compatibility
    * Fixed issue when emails are sent without delay
    * Error occurs during compilation (Magento 2.1.16 Open Source)
    * Fixed issue when 'Sender email' and 'Sender name' do not correspond to different stores
    * Error appears on Preview page in Admin if Test Email Recipient is not configured
    * Magento 2.3.1 Commerce compatibility improvements


  • Compatible with Open Source (CE) : 2.1 2.2 2.3
  • Compatible with Commerce on prem (EE) : 2.1 2.2 2.3
  • Stability: Stable Build
  • Description:

    + Magento 2.3 compatibility


  • Compatible with Open Source (CE) : 2.1 2.2
  • Compatible with Commerce on prem (EE) : 2.1 2.2
  • Stability: Stable Build
  • Description:

    +Magento 2.2 compatibility
    *"Rule" page is not opened for editing
    *Product conditions adjustments


  • Compatible with Open Source (CE) : 2.1
  • Compatible with Commerce on prem (EE) : 2.1
  • Stability: Stable Build
  • Description:

    Initial release


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The best place to start if you need help with a specific extension is to contact the developer. All Magento developers have both a contact email and a support email listed.

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Q & A

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