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Fresh Relevance

This is an Integration with a Third Party Service. Other charges and fees may be required to use this extension on your Store
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Overview

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Fresh Relevance is a versatile personalization platform that helps commerce-driven businesses deliver revenue-boosting experiences across websites, apps, emails, SMS and ads - no technical expertise required. The platform saves you time, boosts conversions and integrates with your tech stack. On average, clients see 30% of online sales being influenced by Fresh Relevance.

 

Account & Pricing

A Fresh Relevance account and subscription are required. Additional fees apply. The account is not created during extension installation. To set up your Fresh Relevance account, you'll need to get in touch.  See https://www.freshrelevance.com/plans for more details on pricing. 

 

Channels

Cross-channel personalisation

  • Improve the omnichannel customer experience with content that is tailored to individuals based on identity, seasons and events.
  • Target your key customer segments with tailored content that moves them along the buying journey.
  • Delight shoppers at each stage of the customer lifecycle to increase conversions and boost loyalty.
  • Use AI to determine exactly the type of experience each customer will have when interacting with you across channels.
  • Prepare, review, test and schedule cross-channel campaigns in one intuitive user interface.

Website

  • Reduce bounce rate by presenting each shopper with a personalized website experience that is tailored to their specific interest and actions. 
  • Engage new website visitors and improve click-throughs using powerful AI. It predicts the price level that will appeal to each website visitor and automatically displays the most relevant products based on price.
  • Take control of all aspects of the web experience using our WYSIWYG Site Editor.
  • Serve personalization either server-side or client-side to balance maximum agility with SEO.
  • Seamlessly integrate Fresh Relevance with your existing ecommerce platform and set it up quickly and easily with a single line of Javascript.

Email

  • Shift your email marketing into the next gear with dynamic content, such as banners, promotions and product recommendations, that are based on the shopper’s behavior and relevant at the moment of open.
  • Send triggered browse, cart and form abandonment messages to move consumers through the funnel to purchase.
  • Use advanced behavioral triggers, such as price drop and back in stock alerts, to promote products to those customers who are most likely to buy.
  • Build advanced email workflows using our intuitive drag-and-drop UI.
  • Benefit from Fresh Relevance’s pre-built integrations with all major email service providers (ESPs) that make getting started as simple as logging into your ESP account.

SMS

  • Personalize across a broader set of customer touchpoints and connect directly with your audience through well-timed SMS.
  • Increase campaign effectiveness by combining email and SMS messages.
  • Tailor SMS messages to the shopper’s individual behavior and transactional history.
  • Build advanced SMS workflows using our intuitive drag-and-drop UI.
  • Send SMS through Fresh Relevance or your existing SMS provider.

App

  • Provide a consistent user experience across devices by personalizing your mobile website and iOS and Android apps.
  • Engage customers on-the-go and guide their purchase journey the same way as on your website.
  • Convert more customers by integrating personalized product recommendations, dynamic content, triggered emails and more.
  • Join up your mobile app data with your CRM, web, and email channels to drive actions and improve retention.
  • Integrate with push notification companies to alert customers with relevant in-app updates.

Ads

  • Boost conversions by ensuring that the targeted offers a shopper clicks on Instagram, Pinterest and Facebook are reflected on your website.
  • Welcome new visitors landing on your website with a pop-up that’s tailored to their referring traffic source, e.g. Google Ads.
  • Advertise on social media platforms, such as Facebook or Twitter, to retarget people who have visited your website and app.
  • Maximize your social ad spend by targeting shoppers with ads that are tailored to their behavior and purchases. 
  • Reach more in-profile shoppers on social media by targeting a lookalike audience that is similar to the people who’ve engaged with your website and app.

Capabilities

Dynamic content

  • Dynamic banners
  • Live prices & availability
  • Geolocation
  • Weather forecast
  • Countdown timers
  • Personalized coupons
  • Webcrop

Product recommendations

  • Personalized
  • Crowdsourced
  • Social proof based
  • Product-based

Triggered emails

  • Cart, browse and form abandonment messages
  • Post-purchase messages
  • Replenishment messages
  • Single or multi-step campaigns
  • Custom triggers

Behavioral targeting

  • Price drop alerts
  • Back in stock alerts
  • Behavioral lists for retargeting on social media
  • Segment builder

Geotargeting

  • Dynamic content based on nearest store, current location or browsed location
  • Details of the nearest store
  • Custom geofences

Onsite popovers

  • Newsletter sign-up
  • Exit intent
  • Carted products reminder for abandoning shoppers
  • Welcome back messages with viewed items for returning shoppers
  • Served in response to shopper behavior

Social proof

  • Ratings and reviews
  • Scarcity messaging
  • Product popularity messaging
  • Social media content

Customer data management

  • Real-time customer data platform
  • Firehose
  • Segment builder
  • Audience analytics
  • Identity resolution

Optimization

  • Optimize Center
  • A/B tests
  • Multivariate tests
  • Auto Optimize & Contextual Auto Optimize
  • Control groups

 

Why Fresh Relevance 

Be in control and save time

Implement, test and improve personalized elements on your website and emails without relying on your internal IT and development teams, benefit from drag-and-drop functionality, a user-friendly site editor and the ability to pause campaigns with ease.

Extend your team with truely helpful customer support

Access our dedicated customer department to help you grow and succeed with the platform. You receive dedicated online training sessions and guidance and assistance on implementing your plans.

Enhance your tech stack through robust integrations

Launch your first campaigns quickly, thanks to easy integrations with your existing platform. Benefit from integrations with all off-the-shelf platforms and custom-built solutions.

Leverage our advanced Magento extension 

Our Magento integration recovers more shopping carts than any other system, even for multi-device shoppers. It also integrates your Magento data with any other marketing platform.

Select your bespoke solution bundle

Build your bespoke solution bundle, tailored to your unique needs. The modular design of our plans avoids overlap with your existing tech stack, allowing you to only purchase the functionality you need.

 

Featured Magento customers

  • Look Fabulous Forever gives their website a makeover with onsite personalization - Read more
  • Vapouriz increases AOV by 29% with onsite personalization - Read more
  • Fresh Relevance provides customer clarity for Vision Direct with email acquisition and cart abandonment strategy - Read more
  • Duffells uses Experience personalization to boost conversions and secure a better UX for customer segments - Read more

 

Technical Specifications

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Seller profile

Fresh Relevance

Seller contact

E-mail

Integrator

Fresh Relevance

Current Version

1.1.16

Adobe Commerce platform compatibility

Adobe Commerce (on-prem): 2.4 (current), 2.0 (obsolete), 2.1 (obsolete), 2.2 (obsolete), 2.3 (obsolete)

Magento Open Source: 2.4 (current), 2.0 (obsolete), 2.1 (obsolete), 2.2 (obsolete), 2.3 (obsolete)

Type

Stable Build

Updated

31 August, 2023

Categories

Extensions, Content & Customizations, Mobile, Personalization & Experience Management

Documentation

User Guides

License Type

Apache License 2.0

Policy

Privacy Policy

Quality Report

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Installation & Varnish Tests

Passed

Coding Standard

Passed

Plagiarism Check

Passed

Malware Check

Passed

Marketing Review

Passed

Manual Testing

Passed

All tests were conducted on the latest versions of Adobe Commerce that existed for the compatible release lines at the moment of the extension submission. Latest versions of all other software were used, as applicable.

Release Notes

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1.1.16:

  • Compatible with Adobe Commerce (on-prem) : 2.0 2.1 2.2 2.3 2.4
  • Compatible with Magento Open Source : 2.0 2.1 2.2 2.3 2.4
  • Stability: Stable Build
  • Description:

    Fixes for PHP 8.2 support. This extension now requires PHP 7.1 or later.

1.1.15:

  • Compatible with Adobe Commerce (on-prem) : 2.0 2.1 2.2 2.3 2.4
  • Compatible with Magento Open Source : 2.0 2.1 2.2 2.3 2.4
  • Stability: Stable Build
  • Description:

    Composer compatibility for PHP 8.2

1.1.14:

  • Compatible with Adobe Commerce (on-prem) : 2.0 2.1 2.2 2.3 2.4
  • Compatible with Magento Open Source : 2.0 2.1 2.2 2.3 2.4
  • Stability: Stable Build
  • Description:

    Magento 2.4.5 update.

    No changes in functionality.

1.1.13:

  • Compatible with Adobe Commerce (on-prem) : 2.0 2.1 2.2 2.3 2.4
  • Compatible with Magento Open Source : 2.0 2.1 2.2 2.3 2.4
  • Stability: Stable Build
  • Description:

    PHP8.1 support

1.1.12:

  • Compatible with Adobe Commerce (on-prem) : 2.0 2.1 2.2 2.3 2.4
  • Compatible with Magento Open Source : 2.0 2.1 2.2 2.3 2.4
  • Stability: Stable Build
  • Description:

    Fixed a compatibility issue with older PHP versions (7.2 and below).

1.1.11:

  • Compatible with Adobe Commerce (on-prem) : 2.0 2.1 2.2 2.3 2.4
  • Compatible with Magento Open Source : 2.0 2.1 2.2 2.3 2.4
  • Stability: Stable Build
  • Description:

    - Updated to support Magento 2.4 and PHP 7.4
    - Fixes to cart rebuild functionality, which did not correctly rebuild the cart in some situations.

1.1.9:

  • Compatible with Adobe Commerce (on-prem) : 2.0 2.1 2.2 2.3
  • Compatible with Magento Open Source : 2.0 2.1 2.2 2.3
  • Stability: Stable Build
  • Description:

    - Updated to support PHP 7.3

1.1.8:

  • Compatible with Adobe Commerce (on-prem) : 2.0 2.1 2.2 2.3
  • Compatible with Magento Open Source : 2.0 2.1 2.2 2.3
  • Stability: Stable Build
  • Description:

    - Updated to use https for the script and Purchase Complete image

1.1.7:

  • Compatible with Adobe Commerce (on-prem) : 2.0 2.1 2.2 2.3
  • Compatible with Magento Open Source : 2.0 2.1 2.2 2.3
  • Stability: Stable Build
  • Description:

    - Bug fix for sporadic 500 error when rebuilding with multiple configurable products

1.1.6:

  • Compatible with Adobe Commerce (on-prem) : 2.0 2.1 2.2 2.3
  • Compatible with Magento Open Source : 2.0 2.1 2.2 2.3
  • Stability: Stable Build
  • Description:

    - Updated to support Magento 2.3.x

1.1.5:

  • Compatible with Adobe Commerce (on-prem) : 2.0 2.1 2.2
  • Compatible with Magento Open Source : 2.0 2.1 2.2
  • Stability: Stable Build
  • Description:

    - Updated Namespacing to match 2.2+ guidelines
    - Refersh Mini Cart on Cart Rebuild
    - Only use Defer attribute on script tag

1.1.4:

  • Compatible with Adobe Commerce (on-prem) : 2.0 2.1 2.2
  • Compatible with Magento Open Source : 2.0 2.1 2.2
  • Stability: Stable Build
  • Description:

    - Updated Images on Marketplace

1.1.3:

  • Compatible with Adobe Commerce (on-prem) : 2.0 2.1 2.2
  • Compatible with Magento Open Source : 2.0 2.1 2.2
  • Stability: Stable Build
  • Description:

    - Updated for Magento 2.2
    - Fixed Configurable Product Cart Rebuild bug
    - Expose Increment Order ID in PC Image

1.1.2:

  • Compatible with Adobe Commerce (on-prem) : 2.0 2.1
  • Compatible with Magento Open Source : 2.0 2.1
  • Stability: Stable Build
  • Description:

    - Minor Bug Fixes for Enterprise Edition

1.1.1:

  • Compatible with Adobe Commerce (on-prem) : 2.0 2.1
  • Compatible with Magento Open Source : 2.0 2.1
  • Stability: Stable Build
  • Description:

    - Now supports Magento Enterprise Edition 2.0.x and 2.1.x

1.1.0:

  • Compatible with Magento Open Source : 2.0 2.1
  • Stability: Stable Build
  • Description:

    - Will add the Fresh Relevance Script with a Website ID provided in the Configuration
    - Cross-device Cart Rebuild Functionality included, to show your customers the same cart regardless of which device they use

Support

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The best place to start if you need help with a specific extension is to contact the developer. All Adobe Commerce developers have both a contact email and a support email listed.

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Reviews

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